Managing a complex product portfolio across multiple sales channels is one of the toughest operational challenges in the energy sector. Price lists change. Promotions expire. Customers expect instant, accurate offers, whether they’re talking to a sales agent or clicking through a…
Motivation-Led Loyalty: why traditional segmentation no longer works
Many companies segment B2B customers by revenue, company size, or industry. It’s a logical approach, consistent with established marketing and sales models, but increasingly ineffective in today’s context. The reason is straightforward: two customers with the same economic value can have…
CPQ in the Utility Industry: How to Ensure Governance, Compliance and Control in Quote-to-Cash
In recent years, the utility sector has undergone a profound transformation. Market liberalization, increasing regulatory pressure, and growing complexity in commercial offerings are putting traditional sales processes under significant strain. In this context, quote-to-cash is no longer just an operational workflow—it…
The CPQ Market Shift in Manufacturing in 2026: Technical Configuration, ERP Integration and Global Scalability
In Manufacturing, CPQ (Configure, Price, Quote) has never been just a sales acceleration tool.It sits at the intersection of: technical product configuration advanced pricing logic ERP and supply chain integration industrial margin management global operational scalability With the end of Salesforce…
The CPQ Market Shift in Telco: What the End of Salesforce CPQ Sales Really Means for Telecom Operators
The Telecom industry operates within one of the most complex commercial and technological environments in the enterprise landscape.Over the past decade, Telco organizations have had to manage: convergent service bundles subscription-based revenue models multi-brand and multi-channel ecosystems dynamic promotional strategies integration…
The CPQ Market Shift in Utilities: Governance, Compliance and Scalability in a Regulated Quote-to-Cash Environment
The Utilities sector operates within one of the most regulated and risk-sensitive environments in the enterprise landscape. Regulated tariffs, continuous policy updates, multi-service offers, and increasing competitive pressure have significantly transformed the role of CPQ (Configure, Price, Quote). With the end…
The CPQ Market Shift 2026: What the End of Salesforce CPQ Really Means for Enterprise Organizations
The CPQ market is entering a decisive transition phase.With Salesforce officially announcing the end of sales of Salesforce CPQ, enterprise organizations are facing a strategic inflection point: continue to patch existing CPQ models or rethink how quoting, pricing and configuration support…
Bit2win named a Leader in the 2025 Gartner® Magic Quadrant™ for Configure, Price and Quote
A recognition through the lens of execution, vision and market evolution By Andrea Galbiati, CEO and Michele Mangafà, CTO – Bit2win A recognition that speaks to the market We are proud to share that Bit2win is named a Leader in the…
Salesforce CPQ has reached the end of the road: how to turn a challenge into an opportunity with Bit2win
In March 2025, Salesforce announced the End of Sale (EOS) for its CPQ solution: the product will no longer be sold to new customers, although it will remain (at least temporarily) supported for existing ones. This announcement marks the end of…
How Bit2win & London Dynamics are Shaping the Future of Digital Commerce
Successful collaborations are as much about vision, cooperation, and innovation as they are about technology. With today’s rapidly evolving digital commerce landscape, companies need more than standalone solutions; they need dynamic, scalable, and powerful tools to optimize their sales processes and…