Managing a complex product portfolio across multiple sales channels is one of the toughest operational challenges in the energy sector. Price lists change. Promotions expire. Customers expect instant, accurate offers, whether they’re talking to a sales agent or clicking through a…
Bit2win at Marketing Mania
Marketing Mania is the most important event in the United Arab Emirates, focused on the marketing world. The creative and disruptive technologies that are redefining marketing logics and strategies are the real stars of the fair, as well as brands’ communication…