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Retail Loyalty Programs: solutions and strategies to engage customers
With increasing competition, retail companies need tools and strategies to stand out in the market and gain the loyalty of their customers. In fact, people want to be involved and have a relationship with their favorite brand; the emotional aspect is more important than the economic one and consumers expect benefits in exchange for theirRead more
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Promotion Engine: a great ally to increase customer loyalty
Promotional marketing is a very important tool that, when used correctly, can increase sales and brand awareness. There are several promotional marketing strategies, but we’ll focus primarily on one: creating promotions that offer significant benefits to consumers. Simple promotions like creating coupons can be important benefits for users who tend to spend 46% more thanRead more
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The “ASYNC OPEN APIs FOR EVENT BASED ARCHITECTURES” project wins the Best New Catalyst in Show award
That’s a wrap on TM Forum Digital Transformation World! From the 20th to the 22nd of September Bit2win flew to Copenhagen, ready to bring its expertise in innovative and digital technologies to TM Forum. ABOUT TM FORUM In 2022, Bit2win became part of the TM Forum, an over 850-member association that brings companies from 180Read more
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