{"id":76670,"date":"2026-02-27T16:33:36","date_gmt":"2026-02-27T15:33:36","guid":{"rendered":"https:\/\/www.bit2win.com\/?p=76670"},"modified":"2026-03-02T16:42:58","modified_gmt":"2026-03-02T15:42:58","slug":"manufacturing-cpq-cosa-significa-la-fine-delle-vendite-di-salesforce","status":"publish","type":"post","link":"https:\/\/www.bit2win.com\/it\/blog\/manufacturing-cpq-cosa-significa-la-fine-delle-vendite-di-salesforce\/","title":{"rendered":"Il CPQ nel Manufacturing: cosa significa la fine delle vendite di Salesforce CPQ"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"76670\" class=\"elementor elementor-76670\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9e81dfc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9e81dfc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2a81bc6\" data-id=\"2a81bc6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-83c23f8 elementor-widget elementor-widget-text-editor\" data-id=\"83c23f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Nel settore Manufacturing, il CPQ (Configure, Price, Quote) non \u00e8 mai stato solo uno strumento commerciale.<br \/>\u00c8 il punto di intersezione tra:<\/p><ul role=\"list\"><li>configurazione tecnica del prodotto<\/li><li>logiche di pricing complesse<\/li><li>integrazione con ERP e supply chain<\/li><li>marginalit\u00e0 industriale<\/li><li>time-to-market<\/li><\/ul><p>Con la fine delle vendite di Salesforce CPQ nel 2026, molte aziende manifatturiere stanno rivalutando una questione pi\u00f9 profonda:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f662605 elementor-blockquote--skin-border elementor-widget elementor-widget-blockquote\" data-id=\"f662605\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tattuale architettura CPQ \u00e8 progettata per sostenere la complessit\u00e0 tecnica e la scalabilit\u00e0 globale del manufacturing moderno?\t\t\t<\/p>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b27e888 elementor-widget elementor-widget-text-editor\" data-id=\"b27e888\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Non si tratta semplicemente di sostituire una soluzione.\u2028 Si tratta di comprendere se il CPQ \u00e8 strutturato per supportare la catena del valore industriale nel lungo periodo.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1a58155 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1a58155\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b723e6a\" data-id=\"b723e6a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-acf5fc4 elementor-widget elementor-widget-heading\" data-id=\"acf5fc4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Il CPQ nel Manufacturing: da configuratore commerciale a motore di modellazione industriale<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d33ba4a elementor-widget elementor-widget-text-editor\" data-id=\"d33ba4a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Nel Manufacturing, ogni offerta pu\u00f2 includere:<\/p><ul role=\"list\"><li>varianti di prodotto<\/li><li>configurazioni tecniche avanzate<\/li><li>componenti opzionali<\/li><li>servizi post-vendita<\/li><li>contratti di manutenzione<\/li><li>logiche di prezzo multilivello<\/li><\/ul><p>Il CPQ deve tradurre complessit\u00e0 ingegneristica in coerenza commerciale.<br \/>Quando questo passaggio non \u00e8 perfettamente integrato con i sistemi produttivi, emergono rischi concreti:<\/p><ul role=\"list\"><li>errori di configurazione<\/li><li>margini erosi<\/li><li>ritardi nella produzione<\/li><li>aumento dei costi operativi<\/li><\/ul><p>In questo contesto, il CPQ diventa un sistema di modellazione industriale, non solo un tool di vendita.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8fbc828 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8fbc828\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5e0d60a\" data-id=\"5e0d60a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-01fe75a elementor-widget elementor-widget-heading\" data-id=\"01fe75a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">La crescente complessit\u00e0 nel Manufacturing globale<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f8ecabe elementor-widget elementor-widget-heading\" data-id=\"f8ecabe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1.Configurazioni tecniche avanzate<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8378059 elementor-widget elementor-widget-text-editor\" data-id=\"8378059\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Molte aziende manifatturiere operano con:<\/p><ul role=\"list\"><li>prodotti altamente personalizzabili<\/li><li>distinte base (BOM) complesse<\/li><li>varianti di configurazione<\/li><li>vincoli tecnici interdipendenti<\/li><\/ul><p>Un CPQ non progettato per modellare queste logiche pu\u00f2 richiedere personalizzazioni costanti, aumentando la fragilit\u00e0 del sistema.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b8cbbcb elementor-widget elementor-widget-heading\" data-id=\"b8cbbcb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. Integrazione con ERP e supply chain<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-341c678 elementor-widget elementor-widget-text-editor\" data-id=\"341c678\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Nel Manufacturing, il CPQ deve dialogare con:<\/p><ul role=\"list\"><li>ERP<\/li><li>sistemi di pianificazione produzione<\/li><li>gestione magazzino<\/li><li>sistemi logistici<\/li><\/ul><p>La configurazione commerciale deve essere coerente con la capacit\u00e0 produttiva reale.<br \/>Un CPQ isolato pu\u00f2 generare disallineamenti tra vendita e produzione.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ca422f elementor-widget elementor-widget-heading\" data-id=\"5ca422f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. Scalabilit\u00e0 globale<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66d5103 elementor-widget elementor-widget-text-editor\" data-id=\"66d5103\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Le aziende manifatturiere operano spesso in:<\/p><ul role=\"list\"><li>pi\u00f9 paesi<\/li><li>pi\u00f9 plant produttivi<\/li><li>pi\u00f9 valute<\/li><li>pi\u00f9 modelli di vendita<\/li><\/ul><p>Il CPQ deve supportare:<\/p><ul role=\"list\"><li>multi-country<\/li><li>multi-currency<\/li><li>multi-plant<\/li><li>governance centralizzata<\/li><\/ul><p>La scalabilit\u00e0 non pu\u00f2 richiedere reimplementazioni continue.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8755194 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8755194\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-479687f\" data-id=\"479687f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f6af166 elementor-widget elementor-widget-heading\" data-id=\"f6af166\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">I nuovi requisiti del CPQ nel Manufacturing nel 2026<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b543377 elementor-widget elementor-widget-accordion\" data-id=\"b543377\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1901\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-1901\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Modellazione architetturale API-first<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-1901\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-1901\"><p>Un CPQ moderno per il Manufacturing deve:<\/p><ul role=\"list\"><li>esporre regole di configurazione come servizi<\/li><li>integrarsi bidirezionalmente con ERP<\/li><li>permettere evoluzione continua senza replatforming<\/li><\/ul><p>La flessibilit\u00e0 nasce dal disaccoppiamento architetturale.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1902\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-1902\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Coerenza tra vendita e produzione<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-1902\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-1902\"><p>Il CPQ deve garantire:<\/p><ul role=\"list\"><li>validazione tecnica preventiva<\/li><li>allineamento con distinta base<\/li><li>coerenza con capacit\u00e0 produttiva<\/li><\/ul><p>Questo riduce:<\/p><ul role=\"list\"><li>errori in fase di ordine<\/li><li>rilavorazioni<\/li><li>inefficienze operative<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-1903\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-1903\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Scalabilit\u00e0 e governance globale<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-1903\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-1903\"><p>Il Manufacturing richiede:<\/p><ul role=\"list\"><li>centralizzazione delle policy<\/li><li>adattabilit\u00e0 locale<\/li><li>controllo del margine<\/li><li>gestione multi-valuta<\/li><\/ul><p><br \/>Un CPQ industriale deve sostenere crescita internazionale senza aumentare complessit\u00e0 tecnica.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6f7ce0c elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6f7ce0c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-59e84c7\" data-id=\"59e84c7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b60ca39 elementor-widget elementor-widget-heading\" data-id=\"b60ca39\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Il ruolo del Gartner\u00ae Magic Quadrant\u2122 for CPQ nel contesto Manufacturing<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42d267d elementor-widget elementor-widget-text-editor\" data-id=\"42d267d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>L\u2019ultimo Gartner\u00ae Magic Quadrant\u2122 for CPQ Solutions evidenzia un cambiamento nella valutazione delle piattaforme CPQ. La leadership non \u00e8 pi\u00f9 basata solo su checklist funzionali e capacit\u00e0 di configurazione standard, ma su:<\/p><ul role=\"list\"><li>visione architetturale<\/li><li>maturit\u00e0 operativa<\/li><li>capacit\u00e0 di execution in ambienti complessi<\/li><\/ul><p>Per le aziende manifatturiere, il report Gartner rappresenta un riferimento utile per comprendere:<\/p><ul role=\"list\"><li>quali piattaforme dimostrano resilienza tecnica<\/li><li>quali vendor sono progettati per scalabilit\u00e0 industriale<\/li><li>quali soluzioni sono allineate a strategie Quote-to-Cash enterprise<\/li><\/ul><p>All\u2019interno di questo approfondimento \u00e8 possibile accedere al Gartner\u00ae Magic Quadrant\u2122 for CPQ Solutions.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-ded9f26\" data-id=\"ded9f26\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ee3f2d5 elementor-widget elementor-widget-image\" data-id=\"ee3f2d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/www.bit2win.com\/wp-content\/uploads\/2026\/02\/900px-824x1024.png\" data-srcset=\"https:\/\/www.bit2win.com\/wp-content\/uploads\/2026\/02\/900px-824x1024.png 824w, https:\/\/www.bit2win.com\/wp-content\/uploads\/2026\/02\/900px-241x300.png 241w, https:\/\/www.bit2win.com\/wp-content\/uploads\/2026\/02\/900px-768x955.png 768w, https:\/\/www.bit2win.com\/wp-content\/uploads\/2026\/02\/900px.png 900w\" width=\"824\" height=\"1024\" class=\"attachment-large size-large wp-image-75762 lazyload\" alt=\"\" sizes=\"(max-width: 824px) 100vw, 824px\"><noscript><img decoding=\"async\" width=\"824\" height=\"1024\" src=\"https:\/\/www.bit2win.com\/wp-content\/uploads\/2026\/02\/900px-824x1024.png\" class=\"attachment-large size-large wp-image-75762\" alt=\"\" srcset=\"https:\/\/www.bit2win.com\/wp-content\/uploads\/2026\/02\/900px-824x1024.png 824w, https:\/\/www.bit2win.com\/wp-content\/uploads\/2026\/02\/900px-241x300.png 241w, https:\/\/www.bit2win.com\/wp-content\/uploads\/2026\/02\/900px-768x955.png 768w, https:\/\/www.bit2win.com\/wp-content\/uploads\/2026\/02\/900px.png 900w\" sizes=\"(max-width: 824px) 100vw, 824px\"><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb488fc elementor-align-center elementor-widget elementor-widget-button\" data-id=\"eb488fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.bit2win.com\/it\/landing-gartner-2026-quadrant\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Scopri di pi\u00f9<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3f74452 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3f74452\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-667680c\" data-id=\"667680c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4115463 elementor-widget elementor-widget-heading\" data-id=\"4115463\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conclusione: dal CPQ commerciale al CPQ industriale<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e94849e elementor-widget elementor-widget-text-editor\" data-id=\"e94849e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Nel Manufacturing moderno, il CPQ \u00e8 una piattaforma di integrazione tra logica commerciale e capacit\u00e0 produttiva. La fine delle vendite di Salesforce CPQ \u00e8 un segnale del cambiamento pi\u00f9 ampio nel mercato CPQ. Le aziende manifatturiere che affrontano questa transizione con una visione architetturale possono:<\/p><ul role=\"list\"><li>ridurre complessit\u00e0 tecnica<\/li><li>migliorare governance<\/li><li>accelerare l\u2019innovazione<\/li><li>sostenere crescita globale<\/li><\/ul><p>Il CPQ non \u00e8 pi\u00f9 un modulo.\u2028 \u00c8 parte dell\u2019architettura industriale.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9b8db41 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9b8db41\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1782162\" data-id=\"1782162\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-07cf3d6 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"07cf3d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b4758f9 elementor-widget elementor-widget-text-editor\" data-id=\"b4758f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><i><span style=\"font-weight: 400;\">Gartner and Magic Quadrant are trademarks of Gartner, Inc., and\/or its affiliates<\/span><\/i><\/p><p><i><span style=\"font-weight: 400;\">Gartner does not endorse any company, vendor, product or service depicted in its publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner publications consist of the opinions of Gartner\u2019s business and technology insights organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this publication, including any warranties of merchantability or fitness for a particular purpose.\u00a0<\/span><\/i><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Nel settore Manufacturing, il CPQ (Configure, Price, Quote) non \u00e8 mai stato solo uno strumento commerciale.\u00c8 il punto di intersezione tra: configurazione tecnica del prodotto logiche di pricing complesse integrazione con ERP e supply chain marginalit\u00e0 industriale time-to-market Con la fine&#8230;<\/p>\n","protected":false},"author":6,"featured_media":76850,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[246],"tags":[],"class_list":["post-76670","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cpq-it"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Manufacturing CPQ e la fine delle vendite di Salesforce<\/title>\n<meta name=\"description\" content=\"La fine delle vendite di Salesforce CPQ nel 2026, molte aziende manifatturiere stanno rivalutando una questione pi\u00f9 profonda.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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