customerengagement Archivi - Bit2win

Media Industry: Addressing 4 Top Challenges To Stay Competitive

media industry

The media industry has always been extremely dynamic and constantly evolving. However, in recent years it has faced unprecedented challenges due to changing customers’ behavior and new digital technologies available on the market. Also, the rise of social media platforms have significantly disrupted traditional media models. It is obvious that to thrive in this rapidlyRead more

Discover the Bit2win Experience

Bit2win Experience

We are inclined to imagine change as a process to which we must adapt, almost without a choice. A slow path with quite a few obstacles for which, perhaps, we were not prepared. But could change be gradual and come with early warning signs? In reality, by the time we realize that something is evolving,Read more

How to engage customers on New Year’s eve: Bit2win for Bicocca Village

customer engagement on new year's eve

Customer Engagement solutions on New Year’s Eve are often exploited by companies, especially those belonging to the world of entertainment, to involve customers in a different way than usual.  In fact, not a few firms organize themed events that contribute not only to increase customer experience, but also to boost sales or brand awareness. AsRead more

4 tips to manage Christmas Shopping in an efficient and innovative way

Christmas Shopping

Purchasing habits changed during the pandemic and have now become established among consumers. According to consumers’ purchasing behaviour forecasts, 21% of Italians will buy Christmas gifts online. Christmas Pulse research, carried out by Teads – The Global Media Platform, shows how new technologies changed the profile of Italian consumers: 21% of respondents choose digital asRead more