Brand Awareness with Giveaway: our solution for PROXIMA

Awareness with Giveaway

At the moment, giveaways seem to be the most popular and appreciated Social Contest format. It is not a coincidence that many companies multiply the posts dedicated to this kind of initiative on their Instagram or Facebook pages. If you are wondering why Giveaways are so successful, we might have some interesting information for you.Read more

The omnichannel strategy: how to successfully answer to new customers’ needs

Omnichannel strategy

With the Omnichannel strategy we mean the combined and simultaneous management of a company’s communication channels and customer touchpoints. Its aim is to improve the customer experience and offer a more personalized service. Therefore, Omnichannel means being reachable anywhere and from any device with the ability to increase sales, gain new clients and retain theRead more

How to engage customers on New Year’s eve: Bit2win for Bicocca Village

customer engagement on new year's eve

Customer Engagement solutions on New Year’s Eve are often exploited by companies, especially those belonging to the world of entertainment, to involve customers in a different way than usual.  In fact, not a few firms organize themed events that contribute not only to increase customer experience, but also to boost sales or brand awareness. AsRead more

Phygital Customer Experience

phygital customer experience

The COVID-19 pandemic has radically changed the way people shop: while it has encouraged consumers to adopt increasingly digital shopping habits, so much so that global eCommerce has increased by 58% (compared to 17% the year prior to the pandemic), it has also led to a re-evaluation of the importance of the physical experience, givingRead more

World Human Rights Day: Bit2win and the 2020 Pride in Milan

World Human Rights Day

Among Bit2win’s fundamental values and believes, integration and equality stand out. This is why today we want to celebrate World Human Rights Day together,  recalling a case study we are particularly fond of. Every year on December 10th, the Human Rights Day is celebrated all around the world. The specific date was chosen to recall theRead more