Customer Engagement with Buy&Win is the Bit2win’s solution for the brand Costa d’Oro. It involved the Italian National Football Team and we take advantage of its foundation’s anniversary to talk about this interesting case. In fact, the national football team was…
4 tips to manage Christmas Shopping in an efficient and innovative way
Purchasing habits changed during the pandemic and have now become established among consumers. According to consumers’ purchasing behaviour forecasts, 21% of Italians will buy Christmas gifts online. Christmas Pulse research, carried out by Teads – The Global Media Platform, shows how…
World Human Rights Day: Bit2win and the 2020 Pride in Milan
Among Bit2win’s fundamental values and believes, integration and equality stand out. This is why today we want to celebrate World Human Rights Day together, recalling a case study we are particularly fond of. Every year on December 10th, the Human Rights Day…
What is the difference between Customer Engagement and Customer Satisfaction?
Research conducted on the listening tool “Answer The Public” confirms the users’ confusion when faced with these two topics. In fact, an explanation of the difference between Customer Engagement and Customer Satisfaction is among the most frequent Google searches.Customer Engagement and…
Black Friday: an opportunity to increase Customer Engagement
Black Friday has become one of the most important events worldwide. During this period, brands take advantage of marketing strategies and actions to increase customer engagement and retain occasional users. Born in the USA during the ‘80s, Black Friday has progressively…
Bit2win acquires Datalytics, the technology company expert in Customer Engagement solutions
Bit2win goes through its first acquisition with the aim of enhancing proprietary resources and tools and expanding its Customer Engagement offer with innovative gamification solutions and an omnichannel customer experience. Bit2win merges its technological and professional skills with those of Datalytics,…