How Artificial Intelligence is changing the Retail industry
When speaking of the retail industry, we have to consider the main goal of its companies: achieve profitability to stay competitive in the market. Certainly, this is becoming more and more difficult since customers have new and ever changing purchase habits and needs. But it doesn’t mean companies have to panic, they actually have aRead more
Unified Commerce: a new way of improving sales strategies in the Retail industry
It’s been a while since the retail world has actually understood the need to modernize its processes, adapting them to new customers’ needs and to the digital transformation process. However, the Covid-19 acted as the real driver of this necessary process of change. It literally forced companies that were not yet convinced to prioritize digitalRead more